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Finding Makeup for African American Women

Let’s face it, women of color; particularly African American women, find it challenging to find suitable makeup for their skin tones. While there are a lot of makeup options for African American women than in previous years, it can still be a challenge finding the right type of makeup for our skin tone. There are some cosmetic lines that do not carry makeup targeted toward women of color. These may even be some of the more popular brands. One of the things that most women start with when applying makeup is their foundation. Women of darker skin often find it difficult to find a foundation to match their complexion. If you are an African American women and you continue running into problems finding makeup for your skin tone, here are a few things that you may want to consider, which may help you in the future.

Tips for Shopping for Makeup for African American Women

When you are looking for a foundation make sure you avoid purchasing one that is lighter than your skin tone. This will make you look pale and chalky. Women with darker skin should try to find a yellow base foundation. If you simply cannot find a foundation that blends well with your skin and doesn’t give you a smooth, flawless look, opt for mixing shades together. This can be accomplished by mixing a light and dark foundation together. The goal is to be able to apply a foundation that will not leave any visibility as to where your makeup starts and ends. When purchasing a blush, the ones with a bit of shimmer, will really help your cheekbones standout. When you are now turning your attention to eye colors, the metallic shades of eye shadow tend to illuminate better on darker skin tones. You can really play with eye shadow colors by mixing contrasting colors together to create a pop of vibrant color. You will usually find that the colors that compliment each other are sold as a complete compact. If you stick with the colors in the compact, you should be able to create something stunning that will make your eyes stand out. You don’t want to stand out for the wrong reasons, so always make sure your eye shadow isn’t too bright and that it is well blended. Eyelash extensions and mascara are another great option for making your eyes stand out; in addition to, eye liner. Eye liners also come in a variety of colors. If you are doubtful of your choice of lip color, go with a natural lip by simply adding a clear gloss. Don’t be afraid of makeup. Just have fun with it.

If you are in search of the perfect African American makeup for your skin tone and type, rely on the makers of Sacha Cosmetics to find what you’re looking.

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